This message was recently posted on Usenet. Comments are welcome.
Stephane Picard (spicard@ireq.hydro.qc.ca) wrote:
: In article <49i3v4$e2m@bbs.dordt.edu>, lcsdrst@dordt.edu (Steve Drost) writes:
: |> Stephane Picard (spicard@ireq.hydro.qc.ca) wrote:
: |>
: |> : BTW, for the non-french speaking people, the "Les poseurs seront rosses" sentence
: |> : means absolutly nothing. Literaly, it goes:
: |> : "The show-off will get beat up"
: |>
: Sorry, what I was trying to say is that if there is a subliminal message in
: win95, and it is "les poseurs seront rosses", why should anyone panic?
: It's not like it's saying "buy microsoft Office" or anything...
: And it's certainly not going to ruin the French's reputation.
: Let's say I published a software with a subliminal message in it:
: "The horse is on the tv", what does it mean? Nothing...
Um, actually, I did a little reading on subliminal messages some time ago,
and one chapter of the book was devoted to non-direct subliminals.
I'm no pro at this, but essintially the book said that sometimes the
actual content of the message is not important - nor is it important
that a direct message be recieved, but rather, sounds or words that
match our pattern matching perceptions provide a "heightened awareness"
to the product or advertisement.
Like hearing someones voice but not being able to make out what they
are saying. It is not important that they are saying anything, simply
the matching of the voice as something that our brains will attempt
to zone in on.
They mentioned how electronic music sometimes uses peoples' voices as
background intruments (although done for years) can make the brain
more attentive to the music being played.
I am not an expert, this was mostly casual reading and a bit of research,
but the book was laid out well enough for me to get the jist of how
this is done.
TTYL
--
John McCarthy - Author of that awesome Outer Ridge thing